Dumbass Clips
Illustrations. Product Packaging Design.
Dumbass Clips takes the classic paper clip packaging and incorporates an interactive element that makes the everyday use of the paperclip something to look forward to. This packaging and point-of-purchase displays allow the user to “save a dumbass,” one clip at a time. Each version of the packaging explores different landscapes and narratives in which the explorer hanging on the end of the chain is in need of help from the user.
Brand Overview
Research & Concepting
Illustration & Visual Design: Packaging design, Display design
Print out and create a mockup of packaging and display design
My Role
Programs
Illustrator, Photoshop, InDesign
